Advanced options allow you to define exactly who a promotion applies to. They are available in the following presets:
Volume Discount
Bundle
BOGO
Order Discount
Auto Free Gift
Upsell
Product Discount
Available Options
Market: Select the markets where the promotion applies.
Customer logged in: Apply the promotion based on whether the customer is logged in or not.
Customer tags: Choose the tags your customers must or must not have.
Total orders by customer: Set the total number of orders a customer must have placed for the promotion to apply.
Total spent by customer: Set the total amount a customer must have spent for the promotion to apply.
Is a subscription product: Choose whether the promotion applies or not to subscription products.
Exclude products with/without price discount: Choose whether the promotion applies to products that already have a price discount or to those that don't.
Country: Filter the promotion by the customer's country. You can set the condition as equal to or different from, and the available countries are those configured in your store.
Is a B2B customer: Choose whether the promotion applies exclusively to B2B customers or only to non-B2B customers.
B2B Company: Filter by the B2B company the customer belongs to. You can set the condition as equal to or different from, and the available companies are those configured in your store.
Benefits of Using Advanced Options
Advanced options don’t just help you limit a promotion’s scope, they allow you to do it strategically. Here’s why using them can make a big difference:
More precise targeting: Reach the right audience based on behavior or profile.
Higher conversion rates: Show relevant discounts only to those most likely to buy.
Increased average order value: Motivate loyal or high-spending customers to spend even more.
Strategic promotions: Control where and to whom your discounts apply—by market, customer type, or scenario.
Margin optimization: Avoid offering discounts indiscriminately and protect your profitability.
Smart loyalty: Create personalized campaigns to reward returning or high-value customers.
💡 Still have questions?
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